Creative Services Manager (Marketing, Graphic Design)

Los Angeles, CA
Full Time
Mid Level

About LACI 

The Los Angeles Cleantech Incubator (LACI) is a private non-profit organization creating an inclusive green economy by unlocking innovation (through working with startups to accelerate the commercialization of clean technologies), transforming markets (through partnerships in transportation, energy and sustainable cities) and enhancing communities (through workforce development, pilots and other programs). Founded as an economic development initiative by the City of Los Angeles and its Department of Water & Power (LADWP), LACI is recognized as one of the most innovative business incubators in the world by UBI. In the past six years, LACI has helped 73 portfolio companies raise $184M in funding, $220M in revenue, create 1,700 jobs, and deliver more than $379M in long term economic value. Learn more at laci.org.

Position Summary:

The Creative Services Manager plays a key role on the Marketing and Communications Team. They contribute to the creative process from initial discovery and ideation through delivery of a wide range of  deliverables including digital,  video, web, email, social media and print assets.  In collaboration with LACI’s marketing and communications team and program team members, the Creative Services Senior Manager brainstorms new concepts and executes design works on time and within budget. Crafting beautiful and engaging multimedia content across all of LACI’s marketing and communications channels, the Creative Services Senior Manager translates complex ideas into compelling and informative designs. The production of clear and thoughtful print, social and multimedia  graphics and videos produced by the Creative Services Senior Manager, help amplify LACI’s mission across various channels.

What You’ll Do:

  • Concept Development: Develop original art and campaign concepts in collaboration with, and with creative direction from the Vice President of Marketing and Communications.
  • Design Execution: Create elevated, contemporary,  eye-catching, and well executed designs that clearly articulate LACI’s brand, mission, program, fundraising and policy/advocacy messages; Concept, design, composition and content present and implement thoughtful creative solutions that engage our audience and communicate who we are; Produce assets for both print and digital platforms (e.g. social media, video, emails, presentations and invitations). 
  • Cross-Functional Collaboration: Work alongside marketing, development, operations and program teams in creating, visualizing and executing concepts for projects across all channels. Work with VP of Marketing and Communications and other LACI leaders to conceptualize and design compelling design for all of LACI’s program and pillars that align with our brand vision, builds meaningful community connections, and encourages authentic engagement.
  • Social media content and messages: Ideate and draft compelling content that is on-brand and on-message for all LACI social media channels to amplify LACI’s message to our stakeholders, including videos, images and messages. 
  • Website updates: Work with the Vice President of Marketing and Communications to keep the website updated with timely content and compelling visuals. Advanced WordPress experience a must. 
  • Creative Concepting: Identify project direction and creative messaging requirements; Translate complex information into innovative rough drafts, storyboarding and wireframes; Expand upon LACI’s visual aesthetic by incorporating relevant market research on current industry trends and technologies; Maintain brand consistency while incorporating new and creative design concepts across all channels.
  • Asset Maintenance & Organization: Maintain an organized system of LACI’s branding collateral, photos, image archive, and print and digital assets; Manage and uphold design / brand standards and file naming conventions; Retouch photos and images for digital and print use.
  • Event Photography and Video: Liaise cross-functionally with program teams to plan and execute against video and photography needs at LACI-run on-campus events. Short list photo selectsfrom events and archive and produce videos as needed for web or social media. 
  • Vendor Relations: Liaise with external printers and vendors to gather quotes, communicate needs, meet deadlines, and ensure quality control.

Why You’re Right for the Job:

  • You know graphic design: You have a natural eye for layouts, design and how to communicate a message through the proper channels whether it’s through email, social media, or printed.
  • You are a natural story-teller: You have the ability to visualize the story and communicate it to others effectively. You are able to send the exact message you mean to and tell what will be important to others.
  • “Social Media Expert” means something different to you: Others may think they know what this means, but you have experience with what will catch someone’s eye and shine a spotlight on the brand in positive ways. 
  • You can assess communication needs from different stakeholders: Whether it’s the Development Team or a Program Team, you are able to determine what others in the organization need from Marketing.
  • You are a team player and collaborator: Working with different colleagues and departments comes naturally to you. You can determine other’s needs and how you can problem-solve quickly. 

Requirements:

Basically, we want to know you can get the job done. This means you have:

  • BA in graphic design or a related field.
  • 5+ years of social media content creation on LinkedIn, Twitter, Instagram and Facebook
  • 5+ years of visual design experience - video editing, photography, social media and print
  • A strong portfolio showing thoughtful execution of concepts and designs.
  • Well developed layout and typography skills (with knowledge of visual hierarchies).
  • Strong experience with industry-standard social media platforms and design tools (e.g. CoSchedule, Photoshop, Indesign,  Illustrator and video editing software).
  • Comfortable contributing to creative brainstorming sessions and pitching ideas to further projects.

Position Details:

This is a full-time position, starting immediately. LACI operates out of the La Kretz Innovation Campus, in the bustling Downtown LA Arts District. Since we are rapidly growing, you will be getting in on the ground floor at LACI, with the opportunity to evolve with us and shape your future here. 

In addition to working on a campus with other innovators, we offer industry competitive benefits including:  paid holidays, vacation/sick time, 401(k) plan, and paid parking. We also support alternative transportation with a metro pass for every employee.

 

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